About ABG
At ABG, it’s our mission to create wine brands that speak to today’s drinker. As the largest digital-first wine company in the US, we’re able to leverage our customer data to curate a sought-after selection of brands, like Summer Water and Folly of the Beast. Once a wine proves successful, we partner with wholesalers, retailers, and restaurants to introduce it to a larger audience.
Winemaking
Here at ABG, we take pride in the fact that our approach to grape sourcing and winemaking is progressive and thoughtful. The journey we’ve taken since our inception and the unique skill sets that make up our wine team have allowed us to be successful at small-lot winemaking, and apply those small-lot winemaking techniques and philosophies to winemaking at scale.
The relationships that we’ve developed with our growers and farmers are our backbone. They allow us to leverage tools like grafting and acreage contracts to optimize our price to quality ratio on the grapes we purchase, while also enabling us to drive the farming in the vineyards we source from and push the boundaries in our winemaking.
We don’t have a brick and mortar winery with a picturesque vineyard in front of it. We are nomads per se, and this allows us to make wine all over the map. Diversity is something we do well.